narrative

A spoken or written account of events; a particular way of explaining or understanding events.

• narrator/nəˈreɪtə/(n)叙述者
• narrate/nəˈreɪt/(v)叙述；讲述
• narration/nəˈreɪʃən/(n)叙述；旁白

• dominant narrative
• control the narrative
• shape the narrative
• master narrative
• narrative arc
• a compelling narrative
• challenge the narrative

1. 1.The campaign struggled because it failed to control its own narrative in the media.
2. 2.The report presents a coherent narrative that explains how the events unfolded over time.

• account/əˈkaʊnt/— a description of events
• story/ˈstɔːri/— a narrative account
• version/ˈvɜːʃən/— a particular interpretation of events

from Latin "narrativus" = telling a story, from "narrare" (to tell)